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Managing people: teamwork, training and culture

Here, we tackle the important matter of managing people…

If you’re a follower of English football, depending on your allegiance, you’ll have either been enjoying or lamenting Manchester United’s recent failure to live up to their previous high standards.

There are many possible reasons for the club’s relative lack of success, and we wouldn’t claim to be soccer experts who can fully explain its problems. However, one thing is clear: there has been no lack of talent when it comes to players on the pitch, with world-class footballers such as Cristiano Ronaldo, Casemiro and Lisandro Martinez in the squad, either now or recently. But individual talent is one thing, and team performance is another.

United’s troubles go to show that success relies not solely on hiring talented people. It’s also necessary to manage and motivate them in the right ways, so they perform as a team with a shared goal, constantly improving, and always working hard for each other.

The same is true when it comes to software development. You can’t produce great software without great people. But you also need to ensure you create the right conditions for those people to succeed.

We therefore believe it’s always worth the time, effort and expenditure of investing in all our people. By showing we care, and helping them to reach their potential, they will always go the extra mile and produce better quality work for our customers. So here are some of the ways we enable this at Damilah:

We strive to create a culture that is open and supportive, where everyone is clear on what success looks like and how they can find the right path towards it.

Our line managers are ultimately responsible for an employee’s growth and development, but it’s not limited to them. For example, someone might need support for a particular skill that is not within the line manager’s competence – in which case, we’ll ensure they are connected to the right person in the business to help them develop in the desired way.

In other words, we’re constantly supporting each other and growing together.

What’s more, it’s important to us that our people are prepared to take risks in order to develop and innovate. If they are afraid to, they will usually struggle to advance. Of course, that doesn’t mean they’ll take silly or unnecessary risks – but, rather, in a measured way with the right support.

Software and technology are always changing and we constantly need to try new things to stay ahead of the game. We’ll usually do that in close consultation with clients, and often ‘spike’ technology – that is, test something in a controlled environment. If it works, then great: we can roll it out. And if it doesn’t, we’ll learn from this and move on.

We’re currently doing exactly that with one of our clients. This approach allows the client to be reassured that what we’re suggesting will work, while also allowing everyone to feel in control. What’s more, we all learn together in an environment built on mutual trust.

I’ve worked in businesses as a CTO where the first thing to go when budgets are tight is training. But that’s always a false economy that ultimately impacts on the quality of the work delivered and the success of the business. So we will always continue to invest in training, because we know we’ll get a return on it, tenfold or more.

Therefore, every employee has a development plan, and that can include both technical skills and the ‘softer’ skills, such as communication or presentation. Doing this, we believe, delivers the obvious short-term benefit of upskilling our team – but also the long-term benefit of an increasingly knowledgeable, committed workforce that chooses to stay with us.

With the rapid pace of change in technology, it’s important for us to stay abreast of new innovations. We do this by providing opportunities to all our people to initiate or join specific innovation projects, which allow them to invest time in trying out new technologies that enhance our capabilities and ensure their skills remain at the forefront of the industry.

There is no greater motivator than success – and it can be addictive. We therefore ensure we celebrate those successes at every opportunity, for example by having annual awards for both individuals and teams.

It’s important that these are not subjective. Instead, they’re based on performance and also the way in which our people uphold and emphasise the values of our business. We find that’s a really powerful way of encouraging further success, which of course will always lead to additional benefits for our clients.

We believe strongly in the value of teamwork, and our commitment to this extends to our customers. We aim to avoid the traditional customer-supplier relationship, opting for collaborative, transparent partnerships from the outset.

We encourage customers to feel as if we’re all part of the same organisation, working towards the same goals. Quite simply, that’s our culture – and the culture we encourage from everyone we work with, both internally and externally.

If you’d like to find out more about any of the points raised in this article, and how we can deliver great software for your business, get in touch now.

Iain Bishop, founder and CEO, Damilah