Challenges with product integration
Rapid acquisition brings new platforms, features and third-party integrations. Challenges we often see include:
- Aligning look and feel, authentication and authorisation across products, so customers are not logging in twice or experiencing a disjointed interface.
- Time constraints when trying to consolidate architecture, technical debt and different client requirements.
- Lack of capacity when it comes to maintaining multiple products while deciding on the optimal integration strategy.
Done well, integration accelerates the value of an acquisition giving customers access to expanded functionality and creating new growth opportunities across your combined product portfolio.